You’re probably thinking “Oh No…What might be exposed about my business!!!”
The problem is, it is probably, little, or nothing at all. Or possibly just plain wrong information. This is a BIG problem for a small business owner. Accurate listings for your NC Website Design are the first step in online marketing. More than 40% of online listings are inaccurate, incomplete, or missing.
Now, whether you know it or not, your business is already listed on many digital search directories, and missing from others. Google, Yahoo, and Bing, oh my. Facebook, Foursquare, and Twitter. Superpages, Yelp, and Yellowpages.com. Shall we keep going? What about mobile search on Android, iPhone, and Blackberry?
Your NC Website Design must keep a fast pace!
As todays technology blindingly zips by us, you have to consider the newest trends out there, such as in-car search and web browsing on your television.
The point is, there are hundreds of digital touch points out there today. On all of them, consumers are looking for information about businesses like yours. Is your current NC Website Design keeping the pace?
Back in the old days of the print yellow pages (when’s the last time you used one of those?) you only had to worry about one listing. How can you know that your business is represented in the best possible light?
Now let’s also consider for a moment, the value and importance that each of these search portals place on sites with the MOST (greatest amount) of information that is relative to what the searcher is looking for.
As daunting a task as it may seem, if you want to be sure to kick your competitors to the curb, you seriously need to place your NC Website Design and Marketing profile on every search engine,Yellow Pages site, business directory, social site, mobile device and 411 service. Why go to that trouble????
Very simple. Because 90% of your competition IS NOT using this NC Website Design tactic!!!
When it comes to NC Website Design and Marketing, you have to hammer every nail home, because every nail you drive is one in the coffin lid of your competitions advertising budget and results. This is where a good Website Design and Maintenance company comes in handy
I’ll leave you with this assignment for the week. Do a Local Search for whatever your business is, (Let’s say you’re a Plumber for this example). Go to Google.com, Bing.com, and Yahoo.com individually, and in the search bar (use your industry here) type in Plumber, YourTownName YourState. (Plumber, Frederick MD) Where does YOUR NC Website Design stack up?
This is the fastest, easiest way to see how your current online information stacks up against your local competition. It is also a perfect example of where you are NOT being found, and just how much Misinformation may be out there for your business.
Drop me a line and let me know what you found. I’d love to hear your results.
Brick N Mortar Solutions: Creating Online Marketing Solutions for the Offline Business Owner. The company slogan says it all. Internet Marketing Entrepreneur Steve Harlow, began his marketing career in early 2007. He currently focuses his attention to providing NC Website Design and Marketing to Eastern NC and the entire US and Canada. He specializes in developing new strategies for his clientele.
Brick N Mortar Solutions
Article Source: http://EzineArticles.com/6326242
For additional information regarding NC Website Design and Marketing, please feel free to give us a call or drop us an email!
Website Design and Maintenance is crucial to the success of your site.
Sure, there are dozens and dozens of sites out here that offer “free templates” or “free webpage design”, but what are you really getting here? Face it. You’re simply getting a replica that THOUSANDS of others out there (your competition) is using as well. Ever see those “Where’s Waldo” books? Well, that is YOUR website when using the freebie sources.
A great Website Design and Maintenance company can take “Waldo” out of the picture.
As a true business owner, you know that advertising is a BIG part of your marketing strategy. Will you leave the Website Design and Maintenance for your company up to the slim specter of chance? Chance is all it boils down to at this point because you simply do not stand out from the crowd. Your customers have to HUNT for Waldo. All they really want is to find an easy answer to what they are searching for.
Website Design and Maintenance is best left to those trained in their best use.
Today’s digital technology advances in quantum leaps daily. As a business owner, do you have the time to track what works, and what does not? Or would you rather simply do what you do best… Run Your Business… while reaping the benefits of the knowledge of someone else who provides your Website Design and Maintenance.
Should you use Article Marketing? Press Release Marketing? Video Marketing? Is your Google Places Optimized? Who is your targeted audience, and what are the best Keywords to reel them in?
If you read this last sentence, and said to yourself “What the Hell is this guy talking about?” then your business presence online is in serious need of professional Website Design and Maintenance.
Oh NO!!! That dreaded word! Professional!!!! That means TONS of money, and Complications, and Stress, and, and, and….
Think again. Professional Website Design and Maintenance is in reach of ANY company from the Mom and Pop Bakery on the corner of Main St. to the gold lined pockets of the multinational companies. It simply all boils down to what you want to achieve for your business.
Website Design and Maintenance gives the biggest bang for your buck.
The GREAT NEWS is that the Mom and POP Companies are the EASIEST to get ahead of the competition, for the LEAST amount of cost!!!
If your small business does not have a website, you seriously need one. You are falling way behind the times daily, and losing money daily as well. If this is you, then a Website Design and Maintenance plan is for you. If your small business currently has a website, but it’s outdated, messy, and entirely unfocused, then you need to seriously contemplate a Website Redesign. Again, a professional Website Design and Maintenance company can provide this service.
The complexity of a Website Redesign varies from site to site. Some will simply not be worth saving, and need re-done from scratch. Others will have a decent design, but are optimized for incorrect keywords, or worse yet NO Keywords. In either case, a good site “scrubbing” with a Website Redesign through a reputable Website Design and Maintenance company will help to make your site shine above the competition.
As a savvy business owner you realize you have to accept and embrace this digital technology if you are to keep pace with your competition. Now you simply need to make the choice as to what is going to make your business successful online as well as Offline. A new Website Design and Maintenance commitment, or simply a good overhaul through Website Redesign? Live in North Carolina? You can benefit from a great NC Website Design as well, with Brick N Mortar Solutions.
Hope this helps clear the smoke a little!
For additional info regarding Website Design and Maintenance for your business, feel free to give us a call or drop us an email.
So just why does Offline Business Need an Online Presence? Simple. You want to be FOUND by more customers don’t you?
When you first established your local business, you put some thought into the correct locale for it. You didn’t just build your business in the middle of an abandoned Industrial District, right? You searched out the best place available so that customers can walk in and buy whatever product or service you offer. You plan your business to be central to everything and easily accessible to your customers.
The same thing must be done when it comes to your business website as well. You can create a stunning website , but if you stop there and and assume that people will be scrambling to your site, you’d be in for a surprise. You must advertise your website in order for anyone to know about it. In earlier posts I’ve spoken about general SEO practices like using keywords in your page titles and content, but there is another extremely important resource to get local search traffic from the search engines. Local Search Listings.
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SEO and improved Search Engine Ranking is a vital part of your website construction, and your marketing strategy. However, you must understand that the success and profitability of your online marketing campaigns will not come from simply having great Search Engine Rankings.
They will help to increase traffic and spur sales as a result, but over all your goals must be wider than just rankings.
There are many different avenues to Search Engine Marketing. Each one will yield a different type of potential client or customer. If you are a B2B business and you are marketing yourself through a site such as LinkedIn, you will be attracting a different type of prospect than you will when targeting a site such as Facebook. This doesn’t mean that you should just ignore both and simply concentrate on rankings. In doing so you would miss out on many great business opportunities.
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Google Mobile Search is how a large and rapidly growing segment of consumers are searching for Products, Price Comparisons, and Product Reviews. More importantly for you the local business owner, this is also where your potential customers are looking for YOU!!
Check out this quick video, and see just how fast and simple it is for today’s shopper to do searches on the run, and find everything they need.
This is THE consumer trend of today. With Smart Phone technology advancing rapidly, it’s time for you to get into the arena. In order to stay ahead of the competition, you need to be positioning yourself and be among the first to embrace and market to this new technology. Those who act NOW while it is fresh and new, will reap the greatest rewards. Those who take the “wait and see” attitude, will find themselves quickly shut out, and spending a fortune to play “Catch Up”.
Brick N Mortar Solutions
Let’s face it… We are currently living in a world that very, very, few of us have ever experienced. With the state of the economy today, the last folks to experience anything like this would be our Great-great grandparents at the very least. Back during the Great Depression. While we may currently only be in a Recession, it has carried us to the brink, and there we stand. Teetering on the threshold of survival or utter failure. It’s time to get creative!
In order for ANY business to survive today, they simply MUST face facts, and embrace technology. The technology of the Internet Marketing Age. In these uncertain, and ever-changing times, those who reject this change, will unfortunately go the way of the Dinosaur, the Neanderthal, and the DoDo Bird. Extinction is inevitable.
Take a 5 minute walk down the Main Street of Anycity, USA. Do you have enough hours in your day to count the number of people you encounter, with a cell phone plastered to their ear?
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